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APP version

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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Which type of team has the following characteristic: Each functional organization designates a liaison person to "represent" it on a project coordination committee?

A) Heavyweight
B) Tiger
C) Lightweight
D) Functional

2. In considering your portfolio in terms of market risk and technology risk, which combination is usually most desirable?

A) Low market risk, low technology risk
B) Low market risk, high technology risk
C) High market risk, high technology risk
D) High market risk, low technology risk

3. The House of Quality relates the voice of the customer to the voice of:

A) Manufacturing
B) Advertising
C) Engineering
D) Marketing

4. Which of these considerations affect the product and platform roadmap?
I. When new technology is available for use in a next-generation platform product II. The rate and time at which competitors introduce new generations of platforms III. When the investment in a platform is paid off IV. How frequently the market demands freshening of the product line

A) II, III, IV
B) I, III, IV
C) I, II, III
D) I, II, III, IV

5. A product manager is charged with launching a new product. She decides on initially launching into a specific market segment and then, on the basis of achievieng penetration into this segment, to roll the product ou progressively to more segments. This approach to launching a new product is called a:

A) Market expansion
B) Market testing
C) Rollout strategy
D) Beachhead strategy

Solutions: