Passing exam with AP-214 latest training materials
Prepare and pass exam with our Salesforce AP-214 training material, here you will achieve your dream easily With TrainingQuiz!
Updated: Aug 01, 2026
No. of Questions: 102 Questions & Answers with Testing Engine
Download Limit: Unlimited
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Salesforce AP-214 Exam Overview:
| Certification Vendor: | Salesforce |
| Exam Name: | Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional |
| Exam Number: | AP-214 |
| Exam Format: | Multiple Choice, Multiple Select |
| Exam Duration: | 60 minutes |
| Passing Score: | 67% |
| Related Certifications: | Marketing Cloud Accredited Professional Marketing Cloud Email Specialist |
| Available Languages: | English |
| Certificate Validity Period: | 2 years |
| Real Exam Qty: | 40-45 |
| Exam Price: | USD 150 |
| Recommended Training: | Marketing Cloud Product Enablement Resources Marketing Cloud Advanced Cross Channel Accredited Professional Preparation |
| Exam Registration: | Kryterion Webassessor Salesforce Trailhead Academy |
| Sample Questions: | Salesforce AP-214 Sample Questions |
| Exam Way: | Online proctored or onsite testing center |
| Pre Condition: | Recommended: 6+ months of hands-on experience with Salesforce Marketing Cloud, familiarity with cross-channel marketing concepts |
| Official Syllabus URL: | https://trailheadacademy.salesforce.com/certificate/exam-mc-advanced-cross-channel-ap---AP-214 |
Salesforce AP-214 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Interaction Studio | 8% | - Integration with other Marketing Cloud modules - Real-time interaction management - Personalization and decisioning capabilities |
| Mobile (SMS/Push) | 13% | - Mobile Studio configuration and usage - MobileConnect features and capabilities - MobilePush tools and functionalities - GroupConnect and WhatsApp integration |
| Journey Orchestration | 25% | - Journey design and best practices - Reporting and performance analysis - Entry sources and audience evaluation - Comparison between Datorama and Google Analytics - Activities and decision splits |
| Einstein for Marketing Cloud | 23% | - Einstein Copy Insights - Einstein Engagement Frequency - Einstein Engagement Scoring - Send Time Optimization - AI-powered personalization and prediction |
| Ad Studio | 12% | - Integration with advertising platforms - Campaign management and optimization - Audience targeting and segmentation |
| Social Studio | 10% | - Social analytics and reporting - Content management and moderation - Social media publishing and engagement |
| Triggers | 7% | - Event-driven automation - Data extension and trigger management - SOAP and REST API triggers |
Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:
1. Benefit of IS(advanced real-time personalization across various channel, unified customer profile) ----
A) Understand, decide act
B) Listen, Understand , Act
2. Which three types of recommendations are supported by Einstein Web Recommendations?
Choose 3 answers
A) Product
B) Operating System
C) Brower
D) Content
E) Banner
3. To what types of objects can you do a quick send in distributed marketing, Select multiple
A) Person account, (opportunities, Quick send message records)
B) Contact.
C) Lead
4. What does Priority in an in App message determine?
A) Which message shows first in the lock-screen or notification tray, when the user receives multiple push notifications to their device
B) Which message shows first when the user opens the app, when multiple-inapp messages are present on the user's device
C) If the priority is set to 1, then the user's device will vibrate to let them know
D) Where on the screen (top, middle, bottom) the in-app message should appear
5. What is the fastest method of adding web analytics tags to all posts created in Social Studio Publish?
A) Post Approvals
B) Individually
C) Workspace Shared Notes
D) Publish Macros
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: A,D,E | Question # 3 Answer: B,C | Question # 4 Answer: B | Question # 5 Answer: D |
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