[2022] CRT-550 Exam Dumps, Test Engine Practice Test Questions [Q118-Q141]

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[2022] CRT-550 Exam Dumps, Test Engine Practice Test Questions

Pass CRT-550 exam [Jan 28, 2022] Updated 218 Questions

NEW QUESTION 118
Northern Trail Outfitters is looking to personalize their SMS Messages.
Which data source is supported to personalize messages?

  • A. Profile Attributes.
  • B. Population in Contact Builder
  • C. MobileConnect Demographics
  • D. Data Designer Attribute Group

Answer: C

 

NEW QUESTION 119
Northern Trail Outfitters (NTO), a longtime Marketing Cloud customer, has decided to adopt Journey Builder to help with the execution of their marketing programs. NTO does not want to duplicate efforts within the platform and has asked if they could stop using Automation Studio Entirely.
Which three tasks would a consultant suggest for using Journey Builder instead of Automation Studio?

  • A. creating customer segments from multiple data extensions
  • B. Designing decision logic via an intuitive user interface
  • C. Building simple segmented campaigns without SQL queries
  • D. Setting behavior-based goals
  • E. Processing zipped and encrypted file containing subscriber data

Answer: A,C,E

 

NEW QUESTION 120
A retail company needs to create journeys that will target subscribers based on website behavior. They have identified 3 separate groups:
* Customers who searched for an item on their website.
* Customers who abandoned a cart on their website.
* Customers who made a purchase on their website.
What should the consultant ask in order to design the data structure for this solution? Choose 3 answers

  • A. Should a single customer exist in multiple journeys at the same time?
  • B. How are subscribers identified in your web analytics?
  • C. How many messages should be included in each journey?
  • D. Should customers exit the journey when the goal is met?
  • E. How long after the behavior occurs will a subscriber need to enter a journey?

Answer: A,B,E

 

NEW QUESTION 121
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.
Which process should the consultant utilize for a reliable send method?

  • A. Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send
  • B. Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow
  • C. Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow
  • D. Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

Answer: B

 

NEW QUESTION 122
An analytics team wants to get real-time updates on transactional email metrics, specifically Sent and NotSent, to ensure they are fulfilling a legal obligation due to the nature of their messages.
What method should be suggested in this scenario?

  • A. Event Notification Service
  • B. Data View Export with every send
  • C. Platform Events API
  • D. Data Retrieves on the Send Object

Answer: D

 

NEW QUESTION 123
Northern Trail Outfitters injects customers into journey B based upon email engagement in journey A.
Which method would facilitate this solution?

  • A. In journey A engagement split followed by Contact Activity to Boolean on an engagement data extension; Query engagement data extension injections.
  • B. In Automation Studio, query activity engagement on Journey System data view for email send to journey A; Use result data extension for journey B Subjects.
  • C. In journey A, engagement split afteremail send. In Automation studio, query JourneyActivity data new for the Engagement split result Boolean field, Use result Data
  • D. In Automation Studio, use verification activity to verify engagement on email in journey A' Query engagement data extension for journey B Subjects.

Answer: A

 

NEW QUESTION 124
Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience. They have employed a consultant to help them design an automated solution for maintaining an auto-suppression list.
Which solution should the consultant recommend?

  • A. Use a query activity to populate the auto-suppression
  • B. Use Einstein Segment Recommendations
  • C. Use an import activity to import a file from the SFTP
  • D. Use the Import Wizard in Automation Studio

Answer: A

 

NEW QUESTION 125
A small restaurant franchise wants to implement Marketing Cloud to support their franchise owners. The owners of franchised stores add a customized local message to the marketing campaign.
What hierarchy should be recommended?

  • A. One parent business unit and a child business unit for each franchise owners
  • B. A parent business unit for each franchise owner
  • C. One business unit.
  • D. One parent business unit and a child business unit for franchise owners.

Answer: D

 

NEW QUESTION 126
During discovery, the customer outlines data requirements and the anticipated use of Marketing Cloud with the following criteria:
* Customer data will be fully refreshed every night via Import activity from the customer's data warehouse.
* Contact records will be augmented by relational data tables via Contact Builder.
* The customer data file will contain 5M records with 40+ attributes.
* One attribute will house HTML code, 1000 characters max, that will be used to populate Account Access content areas in emails.
* A customer ID will be used as the unique identifier for each contact.
Which statement differentiates the use of data extensions over lists?

  • A. Data extensions can store HTML code as an attribute.
  • B. Data extensions allow for add/update Import activity.
  • C. Data extensions are necessary for Contact Builder
  • D. Data extensions support Customer ID to be used as Subscriber Key.

Answer: C

 

NEW QUESTION 127
A consultant is configuring Marketing Cloud Connect in Marketing Cloud. The customer requires that integrated users only have access to Sales Cloud data visible to them in their Salesforce account.
How would the consultant ensure that this requirement is met?

  • A. Check the Scope by User box in Marketing Cloud.
  • B. Create a User in Sales Cloud with a System Administrator Profile.
  • C. Ensure that the User has the correct profile in Marketing Cloud.
  • D. Ensure that the User is assigned as System Administrator in Sales Cloud.

Answer: A

 

NEW QUESTION 128
NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.
What is the flow?

Answer:

Explanation:
Triggered Import - user initiated send (not scheduled)

 

NEW QUESTION 129
Northern Trail Outfitters (NTO) has doubled in size over the last couple of years. Because of this growth they have decided to organize their company into Business Units to better manage operations.
Which statement is correct regarding the Business Unit functionality within Marketing Cloud?
Choose 2 answers

  • A. Business Units can mirror an organization's operational structure.
  • B. Business Units can have more than one parent Business Unit.
  • C. Subscribers can only appear in one Business Unit.
  • D. Business Units can share information with other Business Units.

Answer: A,D

 

NEW QUESTION 130
Northern Trail Outfitters wants to encourage customers who made a purchase on their website without leaving a review to come back and review their purchase. They want to use Journey Builder to automatically inject contacts who meet these criteria into a Journey.
What product should be recommended?

  • A. Data Studio
  • B. Google Analytics 360
  • C. Audience Studio
  • D. Web Analytics Connector

Answer: A

 

NEW QUESTION 131
A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.
Which three components should the customer's solution include?

  • A. Triggered Send
  • B. Automation Studio
  • C. Suppression List
  • D. Template Based emails
  • E. Data Filter

Answer: B,D,E

 

NEW QUESTION 132
A retail company's database of record resides at a 3rd-party company that also keeps track of purchase history.
That database only updates once a day where new records can be created and merged.
The database uses an "Email ID," which is a numeric field that represents both the business unit and email address.
The company now wants to be able to send real-time Welcome emails to people (newly registered website users) who provide their email address in exchange for getting 10% off their first order, and ensure this send is connected to "Email ID" in the database.
What key issue should be addressed?
Choose 3 answers

  • A. Will new users have an "Email ID"?
  • B. What publication lists will be used?
  • C. Will the company need a custom preference center?
  • D. How will Marketing Cloud and the database sync up?
  • E. What will be used as Subscriber Key?

Answer: A,D,E

 

NEW QUESTION 133
How do you use data designer to link the web analytics data to your subscriber data?

  • A. Use a marketing cloud data extension

Answer: A

 

NEW QUESTION 134
NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the
30th of the month falls on a weekend.
What is the flow?

Answer:

Explanation:
Triggered Import - user initiated send (not scheduled)

 

NEW QUESTION 135
Northern
Trail Outfitters wants to set up a welcome journey that leverages customer data across three data extensions: Customers, Orders, and Products.
How should the consultant facilitate this within Contact Builder?

  • A. Create a single Attribute Group that links Contacts to Customers, Orders to Products, and Products to Customers.
  • B. Create a single Attribute Group that links Customers to Contacts, Orders to Customers, and Products to Orders.
  • C. Create three distinct Attribute Groups that link Customers to Contacts, Orders to Customers, and Products to Orders.
  • D. Create three distinct Attribute Groups that link each data extension directly to Contacts.

Answer: B

 

NEW QUESTION 136
Customer Event:
* gather data through a tablet-based webform as part of a raffle into a data extension.
* Winner is randomly selected.
* After the event, an email should be sent to the participants to gather opt ins for marketing emails.
Define 2 things necessary:

  • A. WebCollect
  • B. data extension with opt in status
  • C. SmartCapture
  • D. Send email activity which contains a link to subscription center

Answer: C,D

 

NEW QUESTION 137
What statements are correct regarding Attribute Groups?
Choose 2 answers

  • A. They link data extensions to contacts.
  • B. They link subscriber lists to contacts.
  • C. They link data extensions to subscriber lists.
  • D. They link data extensions to other data extensions.

Answer: A,D

 

NEW QUESTION 138
To fuel their expansion, Northern Trail Outfitters (NTO) recently acquired Eagle Outfitters (EO). There is currently a 30 percent overlap between the guests of each brand and they will be pursuing cross-marketing opportunities. It was recommended that their Marketing Cloud account now include a separate business unit for EO and the company secure a new sender authentication package for EO using the private domain e-EO.com.
Select the statement that correctly describes the implication of this recommendation.
Choose 2 answers

  • A. The EO business unit can also have the NTO authentication package applied simultaneously for cross-marketing emails.
  • B. The private domain, e-EO.com, will be used for all link wrapping, image URLs, and landing page URLs.
  • C. The e-EO.com domain will act as the from address for the emails and authenticate using SPF, SenderlD, and DKIM authentication.
  • D. The IP address included in the sender authentication package will have the same reputation as the ones being used for NTO.
  • E. The email headers for EO will still reflect the private domain for NTO since that is the parent company.

Answer: B,C

 

NEW QUESTION 139
Northern Trail Outfitters (NTO) is considering adopting Attribute Groups when incorporating data from their external systems.
What statements are accurate regarding Attribute Groups?
Choose 2 answers

  • A. They link data extensions to other data extensions or contacts.
  • B. They can contain only one data extension.
  • C. They can be created by templates to accomplish certain tasks.
  • D. They replicate the structure from the external system data into templates.

Answer: A,C

 

NEW QUESTION 140
North Trail Outfitters (NTO) wants to automate the sending of shipping notices and a customer survey.
*Shipping notices will be sent once a day.
*The shipping file will be placed on the FTP sometime after 4:00 p.m.
*The shipping data will be stored in the shipping Notice data extension.
*A field in the data extension will contain the shipping data.
*The survey needs to be sent at 9:00 a.m., exactly 10 days after the customers order ships.
Which workflow would most effectively enable NTO to do this?
A)

B)

C)

D)

  • A. Option D
  • B. Option C
  • C. Option B
  • D. Option A

Answer: D

 

NEW QUESTION 141
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Salesforce CRT-550 Actual Questions and 100% Cover Real Exam Questions: https://drive.google.com/open?id=18kGc3HmD-VwlUoiUhIApQelrDGk1cSyY