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Google Display Exam Practice Test Sample Questions:

1. Which Display Ad Builder template is used by finance, education, and retail advertisers?

A) Seasonal
B) Format-specific
C) Standard
D) Vertical

2. Fred is a Google AdWords consultant for his client. He is explaining to his client that there are
actually three ways to add managed placements to an ad group. Which one of the following is NOT one of the three methods Fred can use to add managed placements to an ad group?

A) Copying from the automatic placement table
B) Browsing the Web for placements with the Google AdWords toolbar
C) Using the Placement tool
D) Manually adding

3. Jane has created a promoted video that she has included in the Google Content Network for
YouTube. Within YouTube insight she wants to download the reports for her YouTube channel to review performance offline. How can Jane do this?

A) Jane can do this in YouTube Insight by choosing "Download reports for this channel: csv" and saving the file to her computer.
B) Jane can do this in YouTube Insight by choosing My Videos, then Reporting, then Save As and choosing csv or tsv values.
C) Jane will need to do this through Google AdWords on the Reporting tab.
D) YouTube does not allow users to download reports - only view them online.

4. You are helping a client create a YouTube advertisement and you tell them that they should use their TV assets online in YouTube through pre-roll, mid-roll, and post-roll placements. The client does not understand what you mean by TV assets. What is a TV asset?

A) TV commercials
B) Digital video that is television and Web-ready
C) TV budget for advertisements
D) Televisions show

5. Chris has enrolled in the Google Content Network and he's using the cost-per-click bidding
approach. He's also decided to use the conversion tracking code for his website to see how his
conversions are performing. Of the following, where should Chris place the conversion code in his website?

A) Between the <body> tags
B) Footer
C) The conversion code goes into the ad code, not the website code.
D) Header

Solutions: